Mandarin Chinese Names of North American Cities

Mandarin Chinese has a relatively limited stock of phonetics compared with other languages. When it comes to translating Western geographical names into Chinese characters, a close phonetic match is attempted. Consideration must also be given to the meaning of the chosen Chinese characters. Most geographical names are chosen as phonetic approximations of the Western names, but a few place names are descriptive. San Francisco, for example, is Jià ¹ JÄ «n ShÄ n, which translates as â€Å"Old Gold Mountain,† reminding us of the California gold rush. Most Mandarin Chinese geographical names sound strange to Western ears. This is because there is usually not an exact phonetic equivalent to the sounds of the English names. North American Cities Click on the links to hear the audio. English Name Chinese Characters Pinyin New York ç ´ Ã§ ´â€ž niÇ” yuÄ“ Boston æ ³ ¢Ã¥ £ «Ã©  â€œ bÃ…  shà ¬ dà ¹n Montreal è’™ç‰ ¹Ã¥ ©  mà ©ng tà ¨ là ³u Vancouver æ º «Ã¥â€œ ¥Ã¨  ¯ wÄ“n gÄ“ huà ¡ Toronto Ã¥ ¤Å¡Ã¥â‚¬ «Ã¥ ¤Å¡ duÃ…  là ºn duÃ…  Los Angeles æ ´â€ºÃ¦ â€°Ã§ £ ¯ luà ² shÄ n jÄ « San Francisco 舊金å ± ± jià ¹ jÄ «n shÄ n Chicago èŠ Ã¥Å   Ã¥â€œ ¥ zhÄ « jiÄ  gÄ“ Seattle è ¥ ¿Ã©â€ºâ€¦Ã¥Å"â€" xÄ « yÇŽ tà º Miami é‚ Ã©Ëœ ¿Ã¥ ¯â€  mà  i Ä  mà ¬ Houston ä ¼â€˜Ã¦â€" ¯Ã©  â€œ xiÃ… « sÄ « dà ¹n Portland æ ³ ¢Ã§â€° ¹Ã¨Ëœ ­ bÃ…  tà ¨ là ¡n Washington è  ¯Ã§â€ºâ€ºÃ©  â€œ huà ¡ shà ¨ng dà ¹n New Orleans ç ´ Ã¥ ¥ §Ã¨â€° ¯ niÇ” à  o lià ¡ng Philadelphia è ² »Ã¥Å¸Å½ fà ¨i chà ©ng Detroit Ã¥ ºâ€¢Ã§â€° ¹Ã¥ ¾â€¹ dÇ  tà ¨ lÇÅ" Dallas é â€Ã¦â€¹â€°Ã¦â€" ¯ dà ¡ lÄ  sÄ « Atlanta ä ºÅ¾Ã§â€° ¹Ã¨Ëœ ­Ã¥ ¤ § yà   tà ¨ là ¡n dà   San Diego è â€"Ã¥Å" °Ã§â€°â„¢Ã¥â€œ ¥ shà ¨ng dià © yà ¡ gÄ“ Las Vegas 拉æâ€" ¯Ã§ ¶ ­Ã¥Å   Ã¦â€" ¯ lÄ  sÄ « wà ©i jiÄ  sÄ «

Gender Stereotyping And Gender Stereotypes - 1504 Words

When thinking about the â€Å"perfect man† adjectives like muscular, tall, and tough come to mind while when thinking about the â€Å"perfect woman† those adjectives tend to be more on soft, shy and pretty side of the spectrum. These associations are known as gender stereotypes. The textbook definition of gender stereotyping follows the ideal of overgeneralizing characteristics and attributes of a person solely based on the gender of the person without viewing them as an individual (Nobullying.com). From the moment new parents find out the sex of their child, gender stereotyping beings. Typically, most little girls are dressed up in pink frilly outfits with nurseries decked out in soft pinks and delicate patterns while boys have the blue nurseries†¦show more content†¦It is to what degree this is taken when the differences between cultures are made visible, in some countries, women are seen strictly as caregivers who have no opportunity to get a job or make a n ame for themselves because this role is left specifically for the men. While in other places around the world, these ideas are changing, women are becoming just as much a part of the workforce and society as men. Like many other countries’, the United States’ gender roles have shifted greatly over the decades as family and professional roles have become more equal. Up until the 1980’s men were the primary breadwinner and disciplinary figures in the family while the women were the caregivers who stayed at home and kept the house. As time went on, women began receiving higher education and even began working more outside of typical â€Å"women’s jobs† such as secretaries, teachers and nurses. Today, men and women are fairly equal when it comes to work and receiving education, according to a Time article, studies even show that women are more likely to obtain a college degree than men (Feeney). It is also being more and more common to see women in hig h authority positions and holding public office, some have even embarked on the path to be elected the leader of our country. These steps are huge strides for women, not only in the race for equality, but in abolishing some of the most common genderShow MoreRelatedGender Stereotyping And Gender Stereotypes848 Words   |  4 PagesGender stereotyping is one of the most controversial topics in the field of education. 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Analysis on The Destructors by Graham Greene - 820 Words

The Destructors written by Graham Greene as a third person view. The story set in London nine years after the end of World War II. People survived from The Blitz. The Blitz was Nazi Germanys sustained aerial bombing campaign against Britain in World War Two.(The Blitz) Everything was in chaos, people lost their home, slept in the underground station and lost their hope for the future. The story is about a group of teenage boys who formed a gang and call themselves as the Wormsley Common Gang. They have a meeting every morning in an impromptu car-park. It is the site of last bomb of the first blitz( Greene,55). Although almost everything in this area is destroyed, there is only one house remain with limited damage. It is owned†¦show more content†¦There would be headlines in the papers.(Greene,58) They believed what they have done are great things, it will make people recognized them and give them fame. I think it is an example of man vs. society. The youth believe they are the underdogs of this society, no one cares about them, they want people to recognize them that they can do something that is significant. Just as The Blitz destroy the whole street, they can destroyed Mr. Thomas house which is the only one survived from The Blitz. Trevor, is the protagonist of the story, there are many conflict that happens in the story where Trevor have conflict with other as a man against man conflict. First of all, he has conflict with Blackie, the old gang leader. Blackies plan was to take free ride from Paris. But Trevor is planning to break in Mr. Thomas house and destroy the house from inside just like worms in an apple. When the gangs vote which plan is better, Blackie know that it was the end of his leadership. Trevors idea are better and more fun for the youth gang that they have never done things like this before. Although Blackie wants to leave because he just lost the leadership, he wants to share this potential fame with the gang together. The other major conflict is between Trevor and Mr. Thomas. Mr. Thomas first showed his house to Trevor, but Trevor betrayed him and lead the gang to breakShow MoreRelatedAnalysis Of The Book The Destructors By Graham Greene954 Words   |  4 Pagesremarked during the later parts of his life. Even Picasso’s genius creative mind knew the potential that destruction has in terms of life; an untapped force of creation and desire awaiting to be fulfilled. In the legendary short story â€Å"The Destructors† by Graham Greene, protagonist Trevor is an intelligent fifteen year old boy who joins a children’s gang in the wake of the Second World War Seemingly set back in life by the horror of the war, Trevor cannot find himself without a certain pain festeringRead MoreAnalysis Of The Book The Destructors By Graham Greene945 Words   |  4 Pagesreaders to the end is the reason why they picked a story that is more commercial fiction or literary fiction. Commercial fiction drives readers away from the real world, while literary fiction deepens the reader’s awareness of life. â€Å"The Destructors† by Graham Greene is a short story that stresses the tension between social classes following the aftermath of World War II. This realistic fiction grasps historical context to reveal the purpose of the destruction of a house. The Wormsley Common Gang’sRead MoreA Critical Analysis of The Rocking-Horse Winner and The Destructors1240 Words   |  5 PagesA Critical Analysis of The Rocking-Horse Winner by D.H. Lawrence and The Destructors by Graham Greene In both stories, The Rocking-Horse Winner by D.H. Lawrence and The Destructors by Graham Greene we see the common theme of wanting to be envied by others because of what we have or can do. The need to do better, have prestige and more power than anyone else is a very common human conflict that is dealt with on all levels of humanity. The emotional environment that man growsRead MoreStory Analysis: the Destructors Essay examples789 Words   |  4 PagesThe Destructors Short Story Analysis This short story written by Graham Greene depicts a group of teenage boys, who call themselves the Wormsley Common Gang, after an area where they lived in. The story takes place in Post-World War II. England, almost everything in their part of town is destroyed, with the exception one house that stands with minimal damage. The house is owned by Mr. Thomas (or Old Misery) an old man who lives there alone. The boys do not trust Mr. Thomas, despite his charitable

Marketing-Pricing Cases free essay sample

Pricing Course Module in Marketing Management Course Modules help instructors select and sequence material for use as part of a course. Each module represents the thinking of subject matter experts about the best materials to assign and how to organize them to facilitate learning. Each module recommends four to six items. Whenever possible at least one alternative item for each main recommendation is included, as well as suggested supplemental readings that may provide a broader conceptual context. Cases form the core of many modules but we also include readings from Harvard Business Review, background notes, and other course materials. I. Overview of suggested content (HBS cases unless otherwise noted) Title 1. Module Overview Principles of Pricing (HBS note) and Colonial Homes Supplement: Marketing Analysis Toolkit: Pricing and Profitability Analysis (HBS note) 2. Behavioral Pricing Note on Behavioral Pricing (HBS note) and Tweeter etc. Alternative: Coca-Colas New Vending Machine (A): Pricing to Capture Value, or Not? 3. Value-Based Pricing Atlantic Computer: A Bundle of Pricing Options (HBP Brief case) Alternative: Curled Metal Inc. -Engineered Products Division 4. Pricing Structure Virgin Mobile USA: Pricing for the Very First Time Alternative: XM Satellite Radio (A) American Airlines, Inc. : Revenue Management Dolan Gourville Bell Nashem Steenburgh Avery 506021 190008 511028 2005 1989 2010 10p 8p 8p Author Product Number Publication Year Pages Teaching Note Gourville Gourville Wu King Naraynadas 599114 597028 500068 1999 1997 2000 12p 24p 9p -597082 Bharadwaj Gordon Shapiro Cespedes 2078 709434 2007 2008 10p 14p 2079 709501 McGovern Godes Ofek 504028 504009 2003 2003 19p 25p 504108 504082 5. Yield Management and Revenue Pricing Dhebar Brandenburger 190029 1989 13p 190192 Alternative: Priceline. com: Name Your Own Price Supplement 1: How To Reap Higher Profits with Dynamic Pricing (Sloan article) Supplement 2: Pricing and Market Making on the Internet (HBS note) Mars Inc. : Online Procurement (Ivey case) Dolan Sahay 500070 SMR254 2000 2007 12p 10p 501046 Dolan Moon 500065 2000 20p 6. Auctions and Online Procurement Bell 905E04 2005 6p 805E04 II. Rationale for selecting and sequencing the items in this module In Section 1 the Principles of Pricing note, based on the earlier Pricing: A Value-Based Approach (500071), conceptualizes pricing in terms of objective value, perceived value, and costs. It addresses in detail how to determine objective and perceived value, along with price sensitivity and price customization, before bringing the analysis back into the context of the other 3 P’s and the wider marketing strategy. In the Colonial Homes case, the company in question is presented with an unexpected increase in the cost of raw materials, and must decide how adjusting its price to cover at least some of the increase will affect customer demand and profits, or whether it would be less unprofitable to change suppliers. For students who are not yet familiar with the necessary mathematics, the suggested supplement Market Analysis Toolkit: Pricing and Profitability Analysis discusses how to draw a demand curve and calculate costs, optimal prices, and profit. In Section 2, Note on Behavioral Pricing extends some remarks at the end of Principles of Pricing concerning ethical and legal factors in pricing. It argues that businesses downplay considerations of fairness when pricing, and pay dearly for it. One cannot determine customer willingness to pay without attending to behavioral and psychological factors that seem to fall outside of a purely economic calculus. The Tweeter etc. and alternative Coca-Colas New Vending Machine cases exhibit the influence of behavioral factors in pricing and mispricing. The cases in Section 3 illustrate value-based pricing. In Atlantic Computer: A Bundle of Pricing Options, a high-end server manufacturer has developed a new server for the basic server market and a software tool that greatly improves its performance for particular applications. Students are asked to compare the prices derived from cost-plus, competitor-based, and status-quo pricing with that derived from the valuebased pricing model described in the Principles of Pricing note. The case closes by looking at the challenges of implementing value-based pricing, and more specifically, whether 1) the sales staff will be able to persuade customers to buy at the higher value-based price and 2) how the competition might react and respond. In the alternative case, Curled Metal Inc. —Engineered Product Division, a firm has invented a new product (curled metal pile driver pads). Production costs of each pad are higher than the current pad cost, but they last much longer and perform much better. How much of that improvement can Curled Metal capture for itself in pricing, and how can it use its choice of distribution channel and sales strategy to push the customers’ perceived price towards the objective price? For the two cases in Section 4, Virgin Mobile USA: Pricing for the Very First Time and XM Satellite Radio, pricing structure is as crucial as price itself. Virgin is entering a very crowded mobile telephone pace and has decided to target an underserved market, the young, many of whom have poor credit and uneven usage patterns. Before it can determine the optimal price, it must choose its pricing structure: buffet versus a la carte, prepaid versus postpaid, and whether it will employ the hidden fees and subsidies prevalent in the industry. Pricing structure, it recognizes, is harder to change than the price level, and it will be key to hitting its target market. With its rich market data, students are also asked to make break-even analyses, estimates of customer acquisition cost, and estimates of customer lifetime value. XM, too, is considering a novel pricing structure, passing on advertising revenues and relying solely on subscription fees. As with the Virgin case, price level presumes pricing structure, and pricing structure follows targeting and segmentation, all informed with market research data. However, the XM case includes other complications, for it will need to establish partnerships with leading electronics manufacturers to provide radio receivers, and thus must consider trading off part of the subscription income to subsidize the manufacturers and lower the entry price for potential customers. There is also a discussion of some dynamic pricing possibilities. Dynamic pricing is the focus of Section 5. American Airlines, Inc. : Revenue Management, an HBS classic, gives a simple but rigorous introduction to dynamic pricing and revenue management, as it was practiced by the airline industry in 1990, subsequent to the deregulation of 1978. Revenue management is composed of pricing and yield management, and students learn through quantitative assignments that the two must be done in tandem to maximize revenue. The alternative case, Priceline. com: Name Your Own Price, extends airline revenue management into the online era. Priceline builds an internet-pricing front for the airlines that allows them to shield their brands in a reverse-auction market-making mechanism. Its success encourages it to try to extend its innovation horizontally to other industries, none of which shares all of the characteristics that make its economic logic so applicable to airline travel. The case provides students the opportunity to think through how online markets, and, especially, the â€Å"name your own price† model, have different degrees of traction with different types of products, markets, and consumers, and what changes in pricing structure are necessary to make them work. The supplemental readings in Section 5 provide additional context for the cases. The article â€Å"How to Reap Prices with Dynamic Pricing† points out that, historically-speaking, fixed prices are an anomaly, and that with changes in technology and cultural attitudes, businesses can increase revenues and profits with dynamic pricing. It identifies the salient characteristics that make dynamic pricing possible and profitable. Furthermore, the note Pricing and Market Making on the Internet shows how the three different kinds of market-making mechanisms—set price, buyer/seller negotiation, and horizontal interaction—apply to the Internet, and when adopting a particular market mechanism can work to counteract the downward pressure on prices and margins often associated with e-commerce. The final case, Mars Inc. : Online Procurement, is an introduction to B2B auctions in Section 6. It asks students to construct a model that Mars might use to operate its online procurement auction, given its specific requirements, and to use Excel Solver to determine the winning bid. The HBSP simulation, Pricing Simulation: Universal Rental Car (#2093) is highly recommended as an integrative exercise, either to introduce or to cap off this module. Students are asked to manage a rental car operation and improve regional performance by developing a pricing strategy. The simulation covers many of the same principles of pricing covered in the notes and in the cases in this module: price elasticity, differences in demand across customer segments, competitive and macroeconomic factors, and pricing mathematics.